Who Should Attend?

This course is essential for anyone in a leadership role – CEOs and C-suite executives. It’s also crucial for communications teams who want to check their crisis comms strategy works.

Trainees will leave with the skills and tools they need to communicate with all your stakeholders should the worst happen. They’ll benefit from the experience of a team of seasoned journalists who’ve handled crises from the other side of the fence.

We recommend trainees have previously been through one of our media training courses

What’s included?

We believe that the best way to learn is by doing. Yes, we cover the theory, but we focus on realistic scenarios that are designed specifically for your organisation. Our courses are led by experienced journalists who’ll put your trainees through a series of practical exercises. This is reinforced by constructive criticism and educational feedback.

Our step-by-step method covers how quickly a crisis can develop; the importance of communicating quickly, regularly and with empathy; the skills needed to handle the most difficult of interviews, including press conferences